PLAYRIGHT – Content writing

Since October 2018, Withlaura has been collaborating on the official content- and copywriting activities in Dutch and English for PlayRight, the collecting society of neighbouring rights for performing artists in Belgium. This entails online content that appears on the PlayRight website, its social media platforms (Facebook, LinkedIn, Twitter & Instagram), as well as e-mail communications, newsletters and marketing-related content sent out to national and international artists, their representatives and sector organisations. Part of the published content is original, self-written, the other part consists of translations from French articles into Dutch and English.


Defending the neighbouring rights and income of performing artists, the company sees to the collection and distribution of these rights when recordings are broadcast and/or copied in Belgium. Affiliated artists are both national and famous international actors, musicians, dancers, circus artists, etc.


PlayRight - Content writing/Copywriting